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Nielsen: Exposure on weekend TV coverage.Woods was able to overcome this shortcoming by ranking first in the four other categories. Woods only played nine total rounds in 2022 and ranked 41st in Nielsen Brand Exposure which essentially measures the amount of TV time a player receives during weekend coverage.
That first-place finish was worth $10 million this year's prize was slightly more at $15 million, as the overall purse for the PIP was raised from $40 million in 2021 to $100 million in 2022, according to PGA Tour commissioner Jay Monahan earlier this year at the Tour Championship. Woods took first last year even though he didn't play a single competitive round of golf on the PGA Tour. 10 in a 12-hole exhibition to benefit relief efforts for Hurricane Ian. The top four are scheduled to play in The Match VII on Dec. Just below them in the rankings is another pair of good friends in Jordan Spieth and Justin Thomas as the undefeated Presidents Cup duo finished third and fourth, respectively, with Jon Rahm rounding out the top five. Woods will collect $15 million for this acheivement while McIlroy takes home $12 million. Woods has finished first in the PGA Tour's Player Impact Program for the second consecutive year, this time coming in just ahead of his friend and business partner, Rory McIlroy.
Tiger Woods winning a golf competition in 2022 would have been a remarkable thought at the start of the year, but he'll have to settle for a big win off the course.
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